New stabilizer concept lands Palfinger award
24 July 2012Palfinger awarded its global dealers for innovative marketing and product design at its annual sales conference, taking place this year in Salzkammergut.
Palfinger welcomed 95 distributors from 76 countries and gave awards in four categories.
The award for Best Product Idea went to the United Kingdom's, TH White, for a new stabilizer concept for Palfinger's Epsilon on-road forestry crane.
TH White distributes cranes and agricultural equipment.
The award for Best Service Idea went to HINZ Försäljnings of Sweden for its development of a mobile application enabling fast troubleshooting for service partners.
Palfinger Crane Rus, Russia, came up with a solution-oriented product catalogue that earned it the award for Best Marketing Idea.
Palfinger awarded the Lifetime achievement award to Armand Vincent of Palfinger France for his service as a sales partner since the beginning of the 1970s.
Palfinger said longstanding dealer partnerships were cornerstones of its success and stressed the importance of designing appropriate products, marketing concepts and services.
