Verton says its technology eliminates the need for human-held taglines to control suspended loads, thereby significantly improves safety and productivity for crane operations.

Verton’s solutions include Everest 6, a 20t load orienting spreader beam, Everest 30, a modular load orienting system for a broad range of working load limits, and Windmaster, a load orientation device for wind turbine erection.

The two companies said they will collaborate in the market to accelerate the adoption of this “game-changing” load orientation technology.

Trevor Bourne, CEO at Verton, said: “With this new partnership Verton can dramatically increase the pace of innovation and the penetration of our products in the market. As a global leader with strong brand recognition, The Crosby Group creates an exciting platform for Verton’s future.”

Robert Desel, CEO of The Crosby Group, said: “We are thrilled to partner with Verton in this rapidly growing space. This investment is a perfect strategic fit due to our common end user base and our shared values of safety, reliability and innovation.”

This is the fourth investment by The Crosby Group in the past 24 months, having previously acquired Straightpoint, Gunnebo Industries and Feubo.