Modulift already supplies UAE-based crane rental firm Al Jaber Heavy Lift, but this new venture will support its mission to expand its sales network with a local distributor.
Modulift chairman Nick Latham (centre) with ATTA representatives.
ATTA has strong oil and gas contacts and is approved by the Abu Dhabi National Oil Company (ADNOC).
The fact that ATTA has already sold out of several products from its first Modulift delivery in June demonstrates the potential of this marketplace.
Modulift managing director, Sarah Spivey, said: “With a trusted distributor, stock can be held in the UAE, dispatched more quickly and have a more prompt delivery time. This will allow us to meet customers’ lifting requirements in the shortest time possible.”
ATTA business development manager, Malcolm Peacock, said: “We are very excited by this collaboration with Modulift, which will enable a fantastic product to be offered from stock in the UAE along with an experienced and well-established distributor.”
Modulift provides lifting products for weights between 2t-5,000t and lengths from 200mm-53m, providing solutions from small maintenance work to large scale lifting jobs in a variety of industries.
