Wire rope manufacturer Bridon International has signed up AlHaddad Trading of Damman its exclusive distributor in Saudi Arabia.

AlHaddad, formed in 1975, is a leading marketer/distributor of lifting and safety equipment, serving the oil industry.

Bridon Retford general sales manager Charles Gillespie said: “We are delighted to forge this relationship with AlHaddad which now means our Endurance crane rope, Tru Lift elevator rope and Blue Strand rope are available to the whole of that Saudi Arabian market. This is a key international market and one that Bridon is pleased to have a foothold in.”