Terex RT expands presence in SE Asia

Terex Rough Terrain Cranes has announced RAE Heavy Equipment as authorised distributor for the Philippines, marking a significant milestone in expanding its presence in Southeast Asia. Effective immediately, RAE Heavy Equipment will offer the complete portfolio of Terex Rough Terrain Cranes and provide local parts, service, and technical support.

Located in the heart of Antipolo City, Rizal, RAE Heavy Equipment was established in 2019 and provides equipment sales, spare parts supply, installation services, and troubleshooting. Despite being relatively new to the industry, RAE has earned the trust of numerous customers throughout the country.

Terex Rough Terrain Cranes are designed and assembled at its manufacturing facility in Crespellano, Italy, which houses R&D, production, sales, service, and parts under one roof. This presence, combined with experienced and fully trained staff ensures the quality of each crane and a reputation globally for quality, reliability, service, comprehensive training, and attractive financing solutions.

During the announcement, which took place at the RAE Equipment Head Office at Antipolo, Philippines, Mr. Ajit S Nair – head of sales, Middle East & Asia, Terex Rough Terrain Cranes said, “We at Terex Rough Terrain Cranes are keen to expand our presence in Southeast Asia markets by working with RAE, an active and specialised distributor in the Cranes industry with a deep understanding of customer needs in their territory. Notably, the company has been a reliable source for Terex spare parts/service for some time and have recently sold a Terex crane to an esteemed client. Through our collaboration, we can strengthen our offering and provide local support to our customers when they need it.”

Roland Elmido, the CEO/president of RAE Heavy Equipment, continued this enthusiasm stating, "It's truly a pride and honour to represent Terex Rough Terrain Cranes in my country. With the unwavering support of Terex, we are poised to elevate our sales to new heights."